Britvic dumps BlackBerry in favour of Windows Phone




One of Britain's biggest soft-drink companies, Britvic, has decided to dump BlackBerry phones and replace them with the Nokia Lumia 720 running Windows Phone 8.

It's currently rolling out 800 new WP8 devices to employees.

The change is a major coup for Nokia and Microsoft as it struggles to get a bigger slice of the corporate market. Britvic is behind brands like Pepsi, Robinsons and 7UP.

Here's part of the Nokia press release:
A key factor in Britvic's switch to Lumia is the Windows Phone 8 platform and its easy synchronisation with the company's existing Microsoft systems, including Microsoft Exchange email and Microsoft SharePoint, as well as enabling them to access and edit Microsoft Office documents even when they are out of the office. 
"We were looking for a business smartphone that could easily integrate with our existing Microsoft infrastructure," said John Armstrong, Head of IT Shared Services at Britvic. "Nokia Lumia and the Windows Phone fit the bill perfectly, allowing our people to do much more than just check their email and make calls. The training Nokia offered our staff has meant they were quickly up and running with the devices, and Windows Phone 8 gives a consistent interface which is simpler to support." 
The Nokia Lumia 720 also features a 6.7 megapixel camera with great low light performance, which means that Britvic staff visiting stores and warehouses can quickly capture high-quality images that can easily be shared with colleagues. 
Nokia Lumia also offers HERE Drive turn-by-turn navigation to help Britvic's sales teams find the best route to their next meeting, as well as HERE Maps with LiveSight to identify other potential outlets in the neighbourhood, wherever they happen to be. 
Adrian Williams, director of Business Sales UK at Nokia, said "We're delighted that Britvic has made the switch to Nokia Lumia. Combining sleek design with the most popular apps, it's easy to see why Nokia Lumia is the best business smartphone."

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