We're presuming this is Samsung clearing stocks of its only Windows Phone 8 device, the ATIV S.
Online UK retailer Expansys has cut the price of the phone from £499 to £269.99.
It's a bargain price for a powerful phone with a 4.8-inch Super AMOLED screen, 8MP and 1.9MP cameras, 16GB storage with microSD card slot, 1GB RAM and a 1.5GHz dual-core processor.
Whether or not Samsung plans to replace it with another WP8 device remains to be seen.
(Source: Expansys)
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